Lexus

Logo Lexus 		Origin: JP Japan

Founder Eiji Toyoda

Parent Company Toyota Motor Corporation

Headquarters Brussels, Belgium

Made for EU Europe

Years of Activity Since 1989
Advertising
Current Production
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Since 2024 Lexus LBX
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Since 2023 Lexus LM
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Since 2023 Lexus RZ
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Since 2022 Lexus RX
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Since 2021 Lexus NX
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Since 2019 Lexus ES
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Since 2018 Lexus UX
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Since 2017 Lexus LC
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Since 2015 Lexus RC
Discontinued Production
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2015-2022 Lexus RX
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2014-2021 Lexus NX
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2013-2021 Lexus IS
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2011-2021 Lexus CT
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2018-2020 Lexus LS
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2012-2018 Lexus GS
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2006-2018 Lexus LS
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2009-2015 Lexus RX
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2006-2014 Lexus IS
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2010-2012 Lexus LFA
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2003-2009 Lexus RX
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2000-2006 Lexus LS
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1995-2000 Lexus LS
Comments
Author Message
Country Flag carcrasher88
2011-05-01 01:17
Interesting read:

jalopnik.com/#!5797130/how-lexus-is-losing-the-luxury-war
Country Flag Sandie
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2011-05-01 03:28
Indeed and the US is a market where they do well.

Their focus on hybrids rather than diesels doesn't really cut it in Europe where the sweet spot in the prestige car market is for four cylinder sub £30K diesels. The only car they have in that range is the IS and that product is not competitive compared to the German cars.
Country Flag Rinspeed
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2015-09-24 19:38
Why there is all the concepts and all the race cars here in Lexus Europe?
Country Flag Desscythe17
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2015-09-24 22:40
Rinspeed wrote
Why there is all the concepts and all the race cars here in Lexus Europe?

I didn't think about those on any of the brands I split. I'm not going to do the race cars, but I can do the concept cars. If I have a concept that was revealed in the US, should I add it to Lexus USA, or should I add it to the market the production car was made for?
Country Flag Mark0
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2015-09-25 10:24
I changed race cars to country they race in.
Country Flag Rinspeed
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2015-09-25 13:38
Desscythe17 wrote

I didn't think about those on any of the brands I split. I'm not going to do the race cars, but I can do the concept cars. If I have a concept that was revealed in the US, should I add it to Lexus USA, or should I add it to the market the production car was made for?

for me lexus, not usa

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